Hotel Indigo

Client

IHG Hotels & Resorts

What we did

Interior Design

A destination for the neighbourhood that happens to be a hotel.

A hotel truly inspired by the surrounding area taking reference from the creative industries, diverse culture and sordid past.

3d models of modern hotel bedroom perspective plans, inspired by the neighbourhood of Clerkenwell London, created for IHG hotels and resorts by 3Stories Interior Design and branding creative agency

Three concepts were developed for the bedrooms, playfully referencing the history of Clerkenwell and the people who live and work there: the Architects, the Silversmiths and the Showroom.

3D model of Indigo Clerkenwell large bedroom for IHG Hotels and Resorts made by 3Stories interior design London
Detail view of bedroom, bed and wood panelling 3D concept for Indigo Clerkenwell, IHG Hotels and Resorts
Bathroom pink, blue, minimal modern 3D concept for Indigo Clerkenwell, IHG Hotels and Resorts by 3Stories interiors

The Architects’ scheme is a subtle nod to the architectural profession, with geometric pattern, lines and hatching in the detailing.

The Silversmiths is a more refined scheme, with metal detailing contrasting with the plush velvet headboards designed to resemble the inside of a jewellery box.

Blue bathroom minimal modern 3D concept for Indigo Clerkenwell, IHG Hotels and Resorts by 3Stories interiors
Hotel bedroom space designed as workspace featuring a hanging screen, 3D model concept for Indigo Hotel, IHG Hotels and resorts, made by 3Stories interior design
Bedroom rest and lounge area, red and pink, 3D model concept for Indigo Hotel, IHG Hotels and resorts, made by 3Stories interior design

The Showroom scheme is designed for larger spaces, and brings together a curated collection of beautiful objects in a contemporary and asymmetrical fashion.

The design of the reception area is influenced by the language of the creative studio, with drawing chests and a display cabinet forming the ‘front desk’.

Communal area hotel lobby, workspace, dining, hanging plants, 3D model concept for Indigo Hotel, IHG Hotels and resorts, made by 3Stories interior design

Other details include a large-scale model of Clerkenwell, metal detailing inspired by architectural drawings, geometric patterns and bespoke rugs and furniture designed in-house for the hotel. 

Hotel lobby private area featuring modern framed art, 3D model concept for Indigo Hotel, IHG Hotels and resorts, made by 3Stories interior design
Hotel private gym space, minimal, modern, progressive, relaxing, 3D model concept for Indigo Hotel, IHG Hotels and resorts, made by 3Stories interior design